Lucy Scinocca gives a guided tour through Harlequin’s MyRewards loyalty program, including what the team has learned in their first year of building brand ambassadors.
Slide Deck
283 results
Humanize the reader: Innovation from neuroscience
- April 1, 2016
The future of innovative book-marketing campaigns relies heavily on understanding not only what your reader says they prefer, but also the reason why they make a selection.
Javascript: Bringing ebooks to life
- March 30, 2016
Nick Ruffilo will dispell the myth that programming is hard, and give you a crash course in using Javascript to transform your ebooks from paper-under-glass into a world of actions, interactions, and life.
Matrix revolutions: ebook indexing
- March 30, 2016
This workshop provides an overview of ebook indexing. including indexing for EPUBs, alternative ebook formats, and for content that will be output in multiple formats, including print, pdf, html, xml, and more.
Join Joshua Tallent as he explains how the publishing marketplace is evolving, with clear examples and advice that will help you expand your reach and bring more discoverability to your titles around the world.
New book tech show & tell
- April 1, 2016
Get ready to geek out with fellow book enthusiasts who have shared their company’s recent innovations.
The CataList team has been working hard to deliver new and improved ways to promote, sell, browse, and order books online.
Neha Thanki presents a new-and-improved SalesData released this year, featuring faster processing, more detailed and customizable reporting, and a highly user-friendly interface.
BookNet Canada research update: Leisure time study
- April 1, 2016
Fresh off the research presses, an update on how the average Canadian spends their free time, including how often they read, what devices and formats they prefer, how often they read book reviews, and more.
A first-hand look at how these publishers designed content marketing strategies tailored to their audiences’ needs, with detailed case studies showing what worked and what didn’t (and why).
Images can be the most frustrating formatting issue in eBook development. This session will give you practical information on how to make your images behave in different reading systems.
Closer to metal
- March 31, 2016
Greg Albers (Getty Publications) discusses the shifting fundamentals of book publishing, from setting lead type, to coding and the command line, while diving into some practical applications.