In this session, Anshuman Iddamsetty explains the unique power of sound and how it’s the ideal medium for fostering intimacy, trust, and loyalty.
Podcast
48 results
As more and more publishing houses bring in talented digital employees there’s a likely clash of cultures on the horizon.
Keith Fretz (Scholastic) explores three main components of a successful transmedia property: attracting and retaining interest, using usage data to inform your product, and maintaining a vibrant community.
BNC research: Millennial book consumers now
- April 1, 2016
BookNet Canada’s Noah Genner presents consumer data on how millennials consume books, including where they’re shopping, which formats they prefer, and how they’re discovering new titles.
9 startup strategies that you should be using now!
- March 12, 2015
M.J. D’Elia (Startup Weekend: Library Edition) will explore ‘startup thinking’ to give you new ways to think about solving challenges in your organization.
Kevin Ashton draws on his experience as a bookseller, author, marketer, and leader of the “Internet of Things,” to provide guidance and reassurance to help you survive the coming Ebookalypse.
In this session, Noah Genner will present some of BookNet’s recent research, including not-yet-released stats.
Bundle up: Everything you need to know about ebook bundling
- March 12, 2015
Many publishers are interested in bundling ebooks and print books, but don’t know where to start. Mary Alice Elcock (BitLit) presents insights into the book bundling market.
Brian O’Leary explores how conversion architectures work and how they apply to current—and, more importantly, future—book content models
Engaging everyone: A case study from Orca Book Publishers
- March 12, 2015
Melanie Jeffs (Orca Book Publishers) will examine how engagement, with customers as well as with staff and authors, can inform content generation and lead to successful marketing strategies.
In this presentation, Nathan Maharaj (Kobo) weighs in on what Kobo has learned about the relationship between price points and reading habits.
There are three iron laws of the information age: creativity, freedom, and business. You can’t attain any kind of sustained commercial, creative success without understanding these laws.