The challenge of ebook discoverability in a print world
- March 8, 2012
Evan Schnittman (Bloomsbury) talks about why bestsellers dominate ebook sales and why the longtail is a long way from a reality for ebooks.
Bookselling
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Liz Ross tells us how publishers and booksellers can use geolocal marketing to redefine the path to purchase.
How consumers buy continues to evolve. Consumers have never been so powerful, and they’ve never been so connected.
Colin Robinson (OR Books) explains how platform agnosticism, POD, and leading-edge online promotion are the keys to surviving the paradigm shift affecting publishing today.
Understanding BookServer: The power to find, buy or borrow any digital book in any format at any time
- March 25, 2010
Peter Brantley (Internet Archives) explains how BookServer boosts the discoverability, sale, and loan of digital books.
Hugh McGuire (BookOven) and Mark Lefebvre (Titles Bookstore) explore how to improve the book supply chain, from publishing to bookselling.
Michael Serbinis (Indigo) shares how Shortcovers is designed to be more than just another eBookstore and how readers are responding to reading digitally.
Bookselling on the web: Two independent innovators explore online book publishing, retailing and promotion
- March 25, 2010
Mark Coker (Smashwords) shares four big trends shaping the future of bookselling on the web, while Len Vlhaos (American Booksellers Association and Indiebound) talks about independent local bookstores.