Content Library
Ellen Ullman in conversation
- March 22, 2018
A conversation with Ellen Ullman, author of the cult classic memoir Close to the Machine, based on her years as a rare female computer programmer in the early years of the personal computer era.
Using the context of his experience as both a publisher and within an all-you-can-read service, Nathan Hull will explore why providing less choice might actually be of more value to the reader.
Collective effervescence
- March 23, 2018
Saadia Muzaffar guides us through an exploration of how leaders in the publishing sector can reimagine their work and its impact, and reconcile that with the realities of business and bottom lines.
Léonicka Valcius and Anyka Davis interrogate and rethink in-house processes and assumptions that come before publication date, including acquisitions, audience identification, setting sales expectations and budgets, and more.
Bot boom: What marketers need to know about chatbots now
- March 23, 2018
This presentation for marketers who are considering using bots for their business, highlighting what they are, why they’ve become so popular, and how to leverage them for customer service, e-commerce, and more.
Join a panel of experts from the publishing industry and beyond for an overview of blockchain technology: the opportunities and potential roadblocks it could present the publishing supply chain.
Backlist keywords
- March 23, 2018
This session will give you deeper insights into what keywords are, how they work, and what you can do to join the keywords revolution.
Benjamin Young takes a look at some of the highlights from Tim Berners-Lee’s 1989 proposal “Information Management” and focuses them on the world of publishing.
Understanding your metadata’s journey
- March 24, 2017
In this session, we look at the flow of data and consider some of the best practices you can use to make your metadata more consistent and more robust across various end points.
Discover tactics and strategies you can bring back to your marketing, publicity, and sales teams to help them create influential conversations that will lead to recommendations and, ultimately, sales.
With almost a full year’s worth of top 10 lists under its belt, the Loan Stars program is geared up to continue shining a spotlight on exciting new titles for library staff and their patrons.
Robert Wheaton suggests that publishing’s “old world” business model doesn’t constitute dead weight, but rather a secret weapon.