Mike O’Connor discusses the tools book publishers need to adapt in this new environment and the advantages and disadvantages of a variety of new business models.
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Lessons learned from Kobo and Shortcovers: A year in the life of the what and how of selling ebooks
- March 25, 2010
Data-driven, this session by Michael Tamblyn (Kobo) breaks down the lessons they’ve learned after one year of selling ebooks on Shortcovers.
Susan Danziger (DailyLit discusses her experience with different business models, including sponsorships, advertising, and paid books.
In this double lecture, Ian Barker (Symtext) and Mark Scott (BookRiff) each explore what it means to create one book from many.