Start with XML: A practical guide to when, why and how

Brian O’Leary, one of the principals of the StartWithXML 2009 conference, will present the business case that underpins “why" publishers should embrace XML; the process, technology and organizational issues publishers should consider in determining "how" they get started; and the strategies and tactics that can inform a decision about "when" to start with XML. Suitable for both small and large organizations.