A case study of moving an online bookstore from one website to another — an epic tale, including the unexpected problems they encountered along the way and how they were solved or are being solved.
Chris Saynor (EDItEUR) shares how Thema, the subject category scheme for the global book trade, can be used to identify and improve the discoverability of titles suitable for a more diverse and inclusive audience.
eBOUND Canada conducted a study using a sample of ebooks from Canadian publishers to gauge the efficacy of adding audience-driven keywords to the metadata. These are the results.
In this session, Bibliographic Manager Tom Richardson will answer your pressing questions and show you what’s new, what’s important, and what’s coming up in standards.
Your marketing message lives in your metadata, and that message should be clear. This session offers real-life examples for enhancing your ONIX data, avoiding common missteps, and minding best practice.
Tom Richardson ( BookNet Canada) answers your pressing questions and shows you what’s new, what’s important, and what’s coming up in standards.
Tom Richardson reflects on standards we haven’t yet implemented, especially ONIX 3.0 for print books.
Discover tactics and strategies you can bring back to your marketing, publicity, and sales teams to help them create influential conversations that will lead to recommendations and, ultimately, sales.
In this session, we look at the flow of data and consider some of the best practices you can use to make your metadata more consistent and more robust across various end points.
This session will give you deeper insights into what keywords are, how they work, and what you can do to join the keywords revolution.
When ebooks make a publisher’s dream of never having books go out of print become a reality, what editorial, production, and technical obstacles arise?
Take a deep dive into the mysterious world of Amazon keywords using lessons learned from one publisher’s journey to uncover the online retailer’s inner workings and enhance discoverability.
