Melanie Jeffs (Orca Book Publishers) will examine how engagement, with customers as well as with staff and authors, can inform content generation and lead to successful marketing strategies.
2015
In this presentation, Nathan Maharaj (Kobo) weighs in on what Kobo has learned about the relationship between price points and reading habits.
There are three iron laws of the information age: creativity, freedom, and business. You can’t attain any kind of sustained commercial, creative success without understanding these laws.
Learn how Big Five and independent publishers have attempted poetry on small screens, and leave with practical tips and techniques for your own clients.
What’s new and upcoming with BNC BiblioShare? Find out from Tim Middleton, Project Manager and Retail Liaison at BookNet Canada.
Find out what’s new in BNC CataList, BookNet Canada’s e-catalogue solution for the Canadian trade market.