- March 24, 2017
More resources related to this session
Are you ready to start repurposing content?
Publishers create a lot of content, generally the content lives until the book goes out of print and the digital version goes out of spec. But this content can be broken down into smaller components and reused elsewhere.
The Irresistible Opportunity: McSweeney’s Approach to Repurposing Content
The one thing all publishers always have more than enough of is content. McSweeney’s Jordan Bass joins us on the podcast this month to talk about their approach to repurposing content.