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Larissa Walker (Harlequin) gives a peek at their video marketing strategy: how to boost your online marketing campaigns, drive user engagement, and increase ROI with dynamic, integrated video content.
What do you know about the characters in your lists? Using data to reveal gender bias in contemporary fiction
- March 23, 2018
Turning content into data reveals a discouraging trend of female under-representation constant across time and genre. This presentation provides the data necessary to self-assess the content we’re publishing and self-correct.
A frank discussion on the challenges and opportunities for women in today’s publishing industry.
Ellen Ullman in conversation
- March 22, 2018
A conversation with Ellen Ullman, author of the cult classic memoir Close to the Machine, based on her years as a rare female computer programmer in the early years of the personal computer era.
End of the conveyor belt: A bookstore’s perspective on quality control, support improvements, and user feedback
- March 22, 2018
In addition to a general overview of ebook testing and support at Kobo, this presentation provides some historical context for how processes and reading platforms have evolved at Kobo over the years.
About three years ago, Rachel Comerford began two digital journeys: interpreting, applying, and developing ebook standards; and online dating.
Tzviya Siegman (Wiley) offers an in-depth overview of the publishing activity at W3C. Karen Myers (W3C) highlights several standards and areas of interest that affect publishing.
How we read digitally: 2018 ebookcraft research study
- March 22, 2018
If you’ve ever wanted to know more about the people you design ebooks for, you won’t want to miss this presentation.
Wiley began experimenting with shifting from XML-first to HTML-first for a subset of their online journals. Hear about the challenges and the fun along the way.