Using Thema and ONIX to boost discoverability

In this session for ONIX acolytes and metadata mavens, EDItEUR’s Chris Saynor will explain how Canadian publishers can make best use of Thema and ONIX to boost the visibility of Canada’s diverse range of writers both domestically and internationally. With practical examples and standards-forward arguments, Chris will demonstrate how ONIX and Thema can help booksellers, librarians, and educators find titles for broad and varied audiences or for a very narrow and specific audience. How do standards help readers find the right books they can identify with? Chris will explain it all.