Understanding the children’s book consumer in the digital age

  • March 7, 2013
A focused look at activities, purchasing influences, and behaviours of today's book consumer. Chuck Lamantia (Bowker) presents on reading and purchasing habits of parents and children. The findings are based on Understanding the Children’s Book Consumer in the Digital Age, Bowker’s ongoing biannual survey that tracks attitudes, drivers, and trends in the children’s book market in the US.

Understanding the Children’s Book Consumer in the Digital Age


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