- June 19, 2020
If you are like most publishers, you have been struggling to figure out exactly how to enact a metadata strategy that works. As more book sales move online, your metadata has become an invaluable resource that has a direct impact on your sales. In this session, metadata master Joshua Tallent will explain why metadata is important, how it is utilized by retailers, and how you can address the challenges you and other publishers encounter on a daily basis. You'll learn everything you need to know to take control of your metadata, build a comprehensive data strategy, and see an impact on your bottom line.