Case studies in content marketing: Dundurn Press & House of Anansi Press

  • April 1, 2016
Get a first-hand look at how these publishers built effective marketing teams and designed content marketing strategies tailored to their audiences' needs, with detailed case studies showing what's worked and what hasn't (and why), featuring Sarah MacLachlan (House of Anansi Press), Kate Condon-Moriarty (Dundurn). Moderated by Veronica Simmonds (Coach House Books).

More resources related to this session

Case Studies in Content Marketing: Dundurn

Case Studies in Content Marketing: House of Anansi

Guest blog: Anansi’s top 3 digital marketing tips

House of Anansi’s Digital Marketing Manager, Neil Wadhwa, shares three easy to implement digital marketing tips to help you connect with your audience.

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