Books and busy lives: Adapting to changes in reading habits
March 12, 2009
Susan Danziger, CEO of DailyLit, explains how DailyLit offers today’s time-starved readers the option of reading books in short installments (that can be read in under 5 minutes) on a daily basis set according to each person's individual schedule. In this presentation, Susan discusses her experience with different business models, including sponsorships, advertising, and paid books.
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Books and Busy Lives: Adapting to Changes in Reading Habits