A lifetime of reading in your pocket: Lessons learned from Stanza, the iPhone eReader

  • March 12, 2009
Neelan Choksi will highlight the lessons learned after launching Stanza, Lexcycle’s flagship electronic book reader for the iPhone and iPod Touch. Choksi will cover a variety of topics including the value of marketing, the effectiveness of different publisher strategies, the importance of standards and user perspectives.

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A Lifetime of Reading in Your Pocket

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